Leadership at the Brierley Insitute

Led by Academic Director Venky Shankar and Managing Director Brad Harraman, the Brierley Institute combines academic expertise with industry insight to advance the study and practice of customer engagement.

Together, they guide the Institute’s academic programs, research, experiential learning, and corporate partnerships, creating opportunities for students, alumni, faculty, and business leaders to examine how effective customer relationships strengthen loyalty, influence behavior, and create long-term value.

Institute Leadership

Professor Venky Shankar

Harold M. Brierley Endowed Professor, Chair of the Marketing Department, Academic Director, Brierley Institute for Customer Engagement, 
Brierley Suite #2364

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Brad Harraman

Director, Brierley Institute for Customer Engagement
Brierley Suite #2363

Email Brad Harraman

Jill McGinness

Administrative Assistant
214-768-2513

Email Jill McGinness